Paramount Pictures will release Danny McBride’s G.I. Joe movie in theaters on October 20, 2028. The studio announced the date on Friday, November 6. Bradley Cooper stars as Duke, the field commander of the Joes.
McBride directs from a screenplay he wrote with Jeff Fradley and John Carcieri, his longtime collaborators on HBO’s The Righteous Gemstones. Paramount calls the film a reimagining of the franchise and has not released plot details. Lorenzo di Bonaventura, Mark Vahradian and Zev Foreman produce for Hasbro Entertainment. Di Bonaventura also produced the earlier live-action G.I. Joe films.
Cooper Leads the Cast
Cooper’s casting was confirmed in early October, about a month before Paramount dated the film. He is the only announced cast member so far, and the studio hasn’t said who will play the rest of the team or Cobra. Cooper has 12 Oscar nominations, for roles in A Star Is Born, Silver Linings Playbook and American Sniper among others.
G.I. Joe is McBride’s first major feature as a director. He created and starred in The Righteous Gemstones, directed its pilot and several episodes of Vice Principals, and worked on David Gordon Green’s Halloween films. McBride has said the movie would play as a suspense-driven action film rather than a comedy.
Where It Sits on the Calendar
The October 20 date puts G.I. Joe two weeks ahead of a busy November 3, 2028. That day Paramount opens its untitled movie from Stranger Things creators Matt and Ross Duffer, and Warner Bros. Animation opens The Lunar Chronicles. Deadline expects more release date changes from both studios.
In the same announcement, Paramount moved its new Paranormal Activity movie from May 21, 2027 to October 22, 2027. Ian Tuason directs that film for Paramount and Blumhouse Atomic.
The Franchise So Far
G.I. Joe started as a Hasbro toy line and grew into comic books, animated series and three live-action films. Paramount released G.I. Joe: The Rise of Cobra in 2009, G.I. Joe: Retaliation in 2013 and Snake Eyes in 2021. The Joes also had a brief tie-in at the end of Transformers: Rise of the Beasts in 2023, which set up a crossover between the two Hasbro brands.
Production dates and additional casting have not been announced.
Sources: Deadline | Variety | The Hollywood Reporter | TheWrap | Variety
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